The vision of the MyWorld Observatory is that of a dynamic and real time enabler of targeted strategic development.
The MyWorld Observatory takes data from MyWorld activity and places within the context of global industry insight to generate a model which drives consistent positive iteration of future interventions (local, national and international).
The Observatory:
- Gathers evidence both from the direct impact of MyWorld and the secondary outcomes within the wider West of England cluster.
- Situates that within a perspective of global trends and horizon scanning, providing the context of future industry movements, challenges and opportunities.
- Then evaluates and refines next interventions and strategic responses – policy, business modelling and strategic programme development – to position MyWorld as a proactive hub of evidence driven creative technology innovation.
Other facets of work in this area are focused on the impact of MyWorld from a societal, economic, environmental and ethical perspective. This is achieved through the research and creation of robust, low-carbon, high-inclusion, high-democracy alternatives to existing practices within the creative industries.
A key focus is also ensuring that the impact in the region feels tangible to those who live, work and play here and invites communities to have the opportunities to feed into, respond to and shape MyWorld’s work so that it reflects them and their lives. As well as this, the Observatory connects MyWorld activities to the commercial marketplace, to effectively exploit new products and engage new partners.
Observatory Lead: Mark Leaver
Mark is an independent consultant concentrating on the development of projects combining creative media and digital technologies, with a specific focus on making strategic connections to international markets.
With 20 years experience across the creative industries, and a background which spans a range of organisational structures (including regional development agency, dot com start up, national broadcaster, international corporation and independent consultant) Mark has a track record of raising finance and developing and delivering innovative ideas from both the public and private sector.
People involved
Aby Sankaran
Impact and Evaluation Manager - MyWorld
Currently away on secondment
Adrienne Noonan
Director of Partnerships, School of Arts – UWE Bristol
Alice Quigley
PhD, School of Management - University of Bristol
Amy Spencer
PDRA - Bath Spa University
Ana Levordashka
PDRA - University of Bath
Angeliki Katsenou
Senior Lecturer in Networked Media - University of Bristol
Dimitra Simeonidou
Professor and Director of Smart Internet Lab - University of Bristol
Charlotte Butler
PhD - University of Bath
Charlotte Geeves
Executive Director - Bristol Old Vic
Christabelle Whyte
Programme Manager - Digital Catapult
Christina Constantinou
Innovation Delivery Manager - Digital Catapult
Claudia Firth
Senior Research Associate, School of Management - University of Bristol
Crispian Morris
PhD - University of Bristol
Dan Efergan
Creative Director, Innovation - Aardman Animations
Danaë Stanton Fraser
Professor of Human Computer Interaction - University of Bath
Danielle Rose
Network Producer - Watershed
Drew MacQuarrie
Lecturer, Department of Computer Sciences - University of Bristol
Chen Feng
PhD - University of Bristol
Emma Boulton
Producer - Watershed
Aaron Zhang
Lecturer in Visual Communications - University of Bristol
Felix Carter
PDRA - University of Bristol
Furaha Asani
Research Lead - Watershed
Adrian Azzarelli
Doctoral Researcher - University of Bristol
Giles Chiplin
Head of Digital Publishing - Bristol Old Vic
Ho Man Kwan
PhD student - University of Bristol
Iain Gilchrist
Professor of Neuropsychology - University of Bristol
Adam Hartshorne
PDRA - University of Bath
Ildi Fogel
Project Coordinator, Smart Internet Lab - University of Bristol
Isabel Potter
PhD - Bath Spa University
Isabel Tuxworth-Twist
Innovation Delivery Manager - Digital Catapult
James Pollock
Immersive Media Designer - Lux Aeterna
Jo Gildersleve
Project Manager - University of Bristol
Jo Lansdowne
Executive Producer, Pervasive Media Studio - Watershed
Siyuan Gou
PhD - University of Bath
Ge Gao
Postdoctoral Research Associate in Visual Communications - University of Bristol
Kate Pullinger
Professor of Creative Writing and Digital Media - Bath Spa University
Kirsten Cater
Professor, Department of Computer Science - University of Bristol
Laura Ewell
Innovation Delivery Manager - Digital Catapult
Liz Roberts
Senior Research Fellow in Creative Economies - UWE
Lorna Probert
Head of Interactive Production - Aardman Animations
Mandy Rose
Professor, Documentary and Digital Cultures - UWE
Marina De Vos
Director of Training at ART-AI - University of Bath
Mark Leaver
MyWorld Head of Business Partnerships and Inward Investment - Leaver Consulting
Martin O’Leary
Creative Technologist - Watershed
Martin Parker
Professor of Organisational Studies - University of Bristol
David Bull
MyWorld Programme Director. Professor of Signal Processing - University of Bristol
Melissa Blackburn
Knowledge Exchange Manager - UWE
Jakub Nawala
PDRA - University of Bristol
Mike Richardson
PDRA - University of Bath
Nancy Medina
Artistic Director - Bristol Old Vic
Naomi Smyth
Creative Technologist - Bath Spa University
Anderson Bravalheri
Senior Research Associate Smart Internet Lab - University of Bristol
Neill Campbell
Professor, Department of Computer Science - University of Bath
Nicola Price
Strategic Partnerships & Industry Engagement Manager - Digital Catapult
Nitika Raja
Project Manager - Digital Catapult
Obed Samano Abonce
PDRA - University of Bristol
Oma Keeling
Container Magazine Editor - UWE
Pui Anantrasirichai
Senior Lecturer, Department of Computer Science - University of Bristol
Rachel Pownall
Innovation Manager for MyWorld - Bath Spa University
Rob Hifle
CEO & Creative Director - Lux Aeterna
Ruth Farrar
Reader in Creative Media & Enterprise - Bath Spa University
Sarah Addezio
Senior Innovation Partner - Digital Catapult
Simon Moreton
Associate Professor of Creative Economies - UWE
Murray Evans
Systems Engineer - University of Bath
Justin Worsey
PDRA - University of Bristol
Tim Powell
Creative R&D Producer - MyWorld
Tom Livingstone
Research Fellow - UWE
Vanessa Bellaar Spruijt
Producer - Watershed
Vicki Roots
Innovation Coordinator - Digital Catapult
Wenbin Li
Assistant Professor - University of Bath
Will Hunter
PhD, School of Management - University of Bristol
Xinyi Wang
PhD student Visual Information Laboratory - University of Bristol
Yuxuan Jiang
PhD student - University of Bristol
Zach Parsons
Digital Producing Administrator- Bristol Old Vic
Zhaozhou Wu
PhD - University of Bristol
Zihao Qi
PhD student, Bristol Vision Institute - University of Bristol